Privacy notice: Stourton Park and Ride Post Campaign Analysis

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Stourton Park and Ride Post Campaign Analysis - Privacy Notice

For the purposes of the Data Protection Act (2018) and the General Data Protection Regulations (GDPR), the ‘controller’ of the personal data which you provide in the attached form is the West Yorkshire Combined Authority (“the Combined Authority”, “we”, “us”) of Wellington House, 40-50 Wellington St, Leeds LS1 2DE (Tel: 0113 251 7272). The Combined Authority is registered with the Information Commissioner’s Office with registration number ZA051694.

The Combined Authority is collecting this data and will process it for the purpose of supporting post campaign research for the Stourton Park and Ride marketing campaign. It specifically looks to conduct market research that tests the recall and success of the campaign with the general public. This will be done via a snap survey link promoted on the Combined Authorities social media channels. The survey will look at amongst other things, park and ride usage and travel patterns by the respondent, as well as their recall and impressions of an advert that ran as a promotion of the park and ride site.

Personal information is collected during the survey as a way of better understanding who uses the park and ride sites, and it is useful when reporting to provide greater insight.

Personal information may also be collected should the participant decide to take part in the voucher prize draw. All data included at the point of reporting will remain anonymous. Four participants who enter the voucher prize draw will win one of 4 available £25 One4All vouchers via a random prize draw.

The prize draw will close at midnight on the 28 February 2022. The winners will be contacted via email that is provided when completing the Stourton campaign awareness survey. The winners will be drawn at random on 04 March 2022 and will be informed by 11 March 2022 at the latest. Please see further details in the terms and conditions (www.yourvoice.westyorks-ca.gov.uk/terms-and-conditions-stourton-park-and-ride-post-campaign-prize-draw)

The voucher code will be sent via email and text through the One4all website, no further information is required. As part of the voucher process your email address and telephone number will be supplied to One4All and they will become the data controller for the information supplied. The privacy notice for One4All can be found here: https://www.one4all.com/privacy-policy-cookie-restriction-mode

We will not share your information with any other organisation or third party. There may be other circumstances in which we may share or use certain information about you, which are:

  • if we have a legal obligation to do so or if we are required or requested to do so by a competent authority such as the police or a court;
  • if we need to use or disclose your information to obtain legal advice or in connection with legal proceedings;
  • if we need to share your information to protect your vital interests if you are unable to give us consent or it is unreasonable for us to ask for your consent in the circumstances (e.g. if you are injured).

We will retain your information for the duration of the analysis and on the expiration of such period we will safely delete it. This is intended to be a few weeks after the closing date of the survey which is intended to be 8th April 2022.

Information provided to the Combined Authority will be processed under Article 6(1)(e) of the GDPR which states that processing is necessary for the purposes of a task carried out in the public interest or in the exercise of official authority vested in the controller.

As a data subject you have a number of rights under the DPA. These include the right to access the information which we hold about you. In some cases you may have a right to have your personal data rectified, erased or restricted, and to object to certain use of your data.

If you are unsatisfied with the manner in which we collect or handle your personal data you have a right to make a complaint to the Information Commissioner’s Office. Information about how to make complaints can be found on the ICO’s website at https://ico.org.uk

For further information, please visit www.westyorks-ca.gov.uk/footer/privacy-notice-and-cookie-policy.

If you wish to contact us about this privacy statement or to make a request, please use the following details:

West Yorkshire Combined Authority Wellington House
40-50 Wellington Street
Leeds
LS1 2DE
Email: Rebecca.BrookesDPO@westyorks-ca.gov.uk
Tel: 0113 251 7272


Stourton Park and Ride Post Campaign Analysis - Privacy Notice

For the purposes of the Data Protection Act (2018) and the General Data Protection Regulations (GDPR), the ‘controller’ of the personal data which you provide in the attached form is the West Yorkshire Combined Authority (“the Combined Authority”, “we”, “us”) of Wellington House, 40-50 Wellington St, Leeds LS1 2DE (Tel: 0113 251 7272). The Combined Authority is registered with the Information Commissioner’s Office with registration number ZA051694.

The Combined Authority is collecting this data and will process it for the purpose of supporting post campaign research for the Stourton Park and Ride marketing campaign. It specifically looks to conduct market research that tests the recall and success of the campaign with the general public. This will be done via a snap survey link promoted on the Combined Authorities social media channels. The survey will look at amongst other things, park and ride usage and travel patterns by the respondent, as well as their recall and impressions of an advert that ran as a promotion of the park and ride site.

Personal information is collected during the survey as a way of better understanding who uses the park and ride sites, and it is useful when reporting to provide greater insight.

Personal information may also be collected should the participant decide to take part in the voucher prize draw. All data included at the point of reporting will remain anonymous. Four participants who enter the voucher prize draw will win one of 4 available £25 One4All vouchers via a random prize draw.

The prize draw will close at midnight on the 28 February 2022. The winners will be contacted via email that is provided when completing the Stourton campaign awareness survey. The winners will be drawn at random on 04 March 2022 and will be informed by 11 March 2022 at the latest. Please see further details in the terms and conditions (www.yourvoice.westyorks-ca.gov.uk/terms-and-conditions-stourton-park-and-ride-post-campaign-prize-draw)

The voucher code will be sent via email and text through the One4all website, no further information is required. As part of the voucher process your email address and telephone number will be supplied to One4All and they will become the data controller for the information supplied. The privacy notice for One4All can be found here: https://www.one4all.com/privacy-policy-cookie-restriction-mode

We will not share your information with any other organisation or third party. There may be other circumstances in which we may share or use certain information about you, which are:

  • if we have a legal obligation to do so or if we are required or requested to do so by a competent authority such as the police or a court;
  • if we need to use or disclose your information to obtain legal advice or in connection with legal proceedings;
  • if we need to share your information to protect your vital interests if you are unable to give us consent or it is unreasonable for us to ask for your consent in the circumstances (e.g. if you are injured).

We will retain your information for the duration of the analysis and on the expiration of such period we will safely delete it. This is intended to be a few weeks after the closing date of the survey which is intended to be 8th April 2022.

Information provided to the Combined Authority will be processed under Article 6(1)(e) of the GDPR which states that processing is necessary for the purposes of a task carried out in the public interest or in the exercise of official authority vested in the controller.

As a data subject you have a number of rights under the DPA. These include the right to access the information which we hold about you. In some cases you may have a right to have your personal data rectified, erased or restricted, and to object to certain use of your data.

If you are unsatisfied with the manner in which we collect or handle your personal data you have a right to make a complaint to the Information Commissioner’s Office. Information about how to make complaints can be found on the ICO’s website at https://ico.org.uk

For further information, please visit www.westyorks-ca.gov.uk/footer/privacy-notice-and-cookie-policy.

If you wish to contact us about this privacy statement or to make a request, please use the following details:

West Yorkshire Combined Authority Wellington House
40-50 Wellington Street
Leeds
LS1 2DE
Email: Rebecca.BrookesDPO@westyorks-ca.gov.uk
Tel: 0113 251 7272


Page last updated: 31 Jan 2022, 04:59 PM